Who says luxury and value can’t coexist? At Blink, they’re not afraid to challenge the paradigm that “you get what you pay for.” In fact, they’re looking to change the stigma attached to low-budget gyms. The secret? Low fees, no frills and a fresh approach to fitness that celebrates how exercise makes you feel. That’s the Feel Good Experience, and it permeates every layer of the brand. At Blink, they believe that exercise isn’t just about looking good, it’s also about how it makes you feel.